Email lists are one of the most, if not THE most, profitable form of internet marketing on the internet. You can buy lists, rent lists, or even steal lists but the truth is that no list performs like the one you grow organically on your own. And even though there are...
WordPress’s humble beginnings as an open-sourced blog platform are ancient history. Today, it’s the reigning king of the internet. While we’ve played around with other DIY platforms like Wix, Weebly, and Shopify (usually at the insistence of our...
If you’ve had a website for a while you’ll realize that there are two factors that really determine the success of a website: traffic and conversions. While generating traffic to your website is a whole can of worms, converting visitors is a lot simpler. In essence,...
Selling isn’t difficult if you approach it the right way. The first step in any good sales funnel is understanding or discovering what it is that your customers really want or need. There’s a line from the famous musical Hello Dolly that sums up the idea behind sales...
People often overlook the impact that the details in their marketing can have in their business. On one hand you have the micro-managing OCD business owner who inspects every brochure with a magnifying glass before it leaves the door and on the other hand is someone...
The most important part of marketing, be it digital marketing or traditional marketing, isn’t your message or your platform or how much money you spent on some shiny new video ad that you had produced. The most important part of landing a new client or customer is...
